Introducing new products and services

Customers are often surprised to discover that a business they've dealt with over a period of time actually offers products and services that they weren't aware of, but would have purchased from it if they had just known. When you introduce a new product or service, how do you get the word out to your customers and prospects?

Here are a couple of simple way to spread the word. You can list new products and services on your fax cover sheets, your invoices, and your emails. Or you can design a postcard that you mail to your customers, or include with outgoing correspondence or packages. Talk to your RAN ONE advisor about the importance of branding as a key component of your overall marketing plan. They can also help you develop a tailored Menu Of Services or product list for your firm.

For more information contact your RAN ONE business professionals at
Academy of Business Excellence Limited